The Social Media Worm Hole

I’ve been taking a much closer look at who I follow on social media.

For a while, I followed people simply because they followed me. I should have been looking for genuine connections—people with shared interests, creative energy, or something meaningful to say.

I’ve made that change in my marketing plan, and I think I’ll start seeing the results soon.

Are you building a community or collecting a number?

#VO #Creatives #Networking #SocialMedia